ABOUT ME
I am a creatively strategic and passionately analytical brand strategist.
I strongly believe that to create viable Brands, you must combine a deep, authentic empathy for your customers, actionable insights from small & big data, and a solid yet agile business strategy.
WHAT I DO
I help you grow your business, by aligning your Brand Strategy with your Business, Go-to-Market and Creative strategies, turning your Brand into your single most strategic asset.
I have developed an expertise in lifestyle and luxury Brands.
what Clients say
“My objective was to broaden the horizon beyond digital and train my team of digital experts to the art of luxury and understand the variety of communication strategy and retail experience models of Luxury brands. Marie-Pierre designed a bespoke workshop and led a very exciting and insightful Retail Safari that fostered a meaningful think tank within the team. She brought up extremely relevant best practices which generated new ideas for the brand.”
“In both projects we did together, the creation of a new identity for the group and the rebranding of Kiwi, Marie-Pierre was pivotal in helping us understand the core elements of our new brand strategy. The brand platform she developed greatly helped focus and speed up the delivery of the final creative output: new visual identity, corporate presentation, new website.”
